What is public relations (PR) and what can it do for your business?
Public relations is about your reputation - what you do, what you say and what others say about you. At Karol Marketing Group we believe that public relations consists of all forms of planned mutual communication between you and all your stakeholders. Fundamentally, PR is about promoting and protecting your organisation in a proactive and responsible manner.
There are many different communication tools within public relations. At Karol Marketing we work closely with our clients to identify the necessary PR and marketing tools for a campaign. We offer a complete service which can include:
- Media lists
- Media packs
- News releases
- Forward features
- Product placement
- Multi media
- Media office management
- Corporate literature
- Direct mail
- Competitions
- Sponsorship
- Exhibitions
- Public speaking
